Based on the NC Coast
This Is the South I Actually Live In
Not the postcard version. The one with salt air, empty winter beaches, and small businesses that run on community. I’m Sarah, and I’ve been blogging about the Carolinas since 2015.
Where it all started
How We Got Here
In 2015, when blogging was still finding its footing, two bloggers had a simple idea. What if there was a space where NC and SC bloggers could come together not to compete, but to connect? To network, learn from each other, and celebrate the stories being told right here in our own backyard.
What started as a gathering place grew into something more. Carolina Blogging became a destination for discovering NC and SC blog posts, local events, and the small businesses that make the Carolinas worth exploring. A community built on the belief that the South had more stories worth telling than anyone was giving it credit for.
Today, Carolina Blogging has a new chapter. Same heart, same roots, same love for this coast and everything on it. Just a bigger story to tell.
Fast Forward to Today
Carolina Blogging
Living in a beach town gives you a front row seat to something most people only visit.
I’ve watched my whole life as spring, summer, and fall usher in a new crowd. Vacationers. UNCW students finding their footing. People chasing a slower sort of life on the coast. The energy shifts with every season and the town breathes differently depending on who’s here.
Then winter comes. The crowds thin out, the coastlines empty, and what’s left is the truest version of this place. The locals turn out for their favorite coffee shop. The small businesses that run on community goodwill get the attention they deserve.
That change in seasons along the NC coast taught me something. Tourism isn’t just foot traffic and vacation rentals. It’s the lifeblood of a place like this. It shapes what stays open, what gets built, and what gets lost.
So somewhere along the way, while I was sharing the small businesses and hidden gems of the Carolinas, I became one.
I stepped into ownership of my own independent travel agency. Carolina Blogging Travel grew out of the same belief that started this blog, that the places worth going deserve someone who actually knows them. Now I don’t just write about travel. I help people do it.
